Creme Eggs are back.
Love them or hate them, you know it’s a sure sign that Christmas is done and dusted when you start seeing Cadbury Creme Eggs on the shelf.
Even before the Easter Eggs have landed on supermarket shelves – and they will be there before the month is out – the creme eggs, caramel eggs, Oreo eggs and the rest are popping up at checkouts.
This year though, if you can bag yourself an elusive white creme egg, there could be a few quid in it.
Not in the egg itself, but at least in finding the egg.
111 Creme Eggs on the loose
For 2019, Cadbury are releasing 111 white creme eggs into the wild. They’ve been on the go since 1 January and continue up to 21 April, or the close of Easter.
The white chocolate eggs are up for grabs every day, albeit limited, and by nabbing one you could bag yourself up to €10,000.
I’m going to guess that the advice is that you don’t eat it, or at least don’t try to eat the egg.
I’ve never come across one myself, largely I would imagine in curtailing my creme egg consumption in recent years.
Flash back to the heady days of the opening rounds of the Formula 1 season in the noughties and I’d be blazing a trail to stock up on creme eggs for each race.
Update 31 January: There’s a Creme Egg Hunting Society gathering in Dublin on Saturday 23 February.
It’s a team event day in Dublin, topped off with Creme Egg Toasties, brownies, donuts and kebabs. If you’re the winning team, there’s €2,000 in the pot, with three hunts scheduled for the day.